Ionic hair straightener: what does it do, and is plasma the same?
Ionization in a straightener releases negative ions that neutralize the positive charge on hair, so it gets less static and looks shinier; the effect is real...
SkinVibe blog
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What is an ionic hair dryer? Ionization and plasma explained
An ionic hair dryer emits negative ions that neutralize the static charge on your hair: less frizz, a sealed cuticle and more shine. Plasma emits negative...
